The growing financial need of the urban middle class and the predominantly rural population has boosted the growth of non-banking financial companies (NBFCs) in India. CRISIL has recently reported that riding on macroeconomic tailwinds, NBFCs are expected to see their AUM grow 11-12 percent which is 4x growth, accounting for Rs.13 lakh crore by the end of this fiscal. This growth, therefore, has created numerous opportunities to invest in new technologies, such as artificial intelligence and machine learning, to ensure that NBFCs are able to keep up with the rapid pace of change in the industry and capitalize on them to expand their business. Kerala-based Moneymuttath Finance is an example of a leading NBFC that has leveraged this growth by using digital channels to provide state-of-the-art financial services.

Moneymuttath Finance was established in 2014 and has since established 61 branches spread over 5 different districts and has recorded a profit every year since its inception. Moneymuttath Finance’s core strength lies in its dedicated staff and loyal shareholders, which have enabled it to continually grow and expand its services. The company has been able to increase its loan portfolio and customer base year-on-year, resulting in a steady growth in profits over the years. Moneymuttath Finance has also established itself as a reliable and trustworthy source of microfinance in the region, providing small loans to individuals and businesses.

“We incorporated this company with the objective of creating a safe and conducive platform for nurturing the habit of thrift and savings amongst its members, by receiving deposits from and lending to, its members only, for their mutual benefit and complying without exemption, all the rules prescribed by the Central Government for regulation of a such class of companies. The principal source of funds is the contribution from the members. The loans are given at reasonable rates after ensuring its general safety”, says Varun Raj, Advisor to MD at Moneymuttath Finance.

Over the years, the company has adopted digital technologies to stream line processes, reduce costs and provide better customer service. It has a team of highly experienced and knowledgeable professionals who are committed to provide excellent customer service. They are adept at understanding customer needs and finding the best solutions to meet them.

The Leading Gold Loan Provider
Moneymuttath Finance is a leading gold loan provider, offering fast and easy access to the fund requirements of individuals. The company’s gold loan products are tailored to meet the needs of different types of individuals, at competitive interest rates, longer repayment periods, and flexible repayment structures. Moneymuttath Finance also offers high liquidity, fast processing, and secure gold loans, making it the first choice for individuals. Besides, the company provides a wide range of financial services, including Mortgage loans and Loan against Deposit, Fixed Deposits, Recurring deposits, and Savings Deposit. The company has a comprehensive way of approach to reaching out to its members by leveraging digital channels.

To ensure the efficient delivery of its services, Moneymuttath Finance employs an extensive range of technologies to connect with customers. The company uses digital channels such as social media, email, and

SMS to promote its products and services to its members. The company also uses Search Engine Optimization (SEO) to ensure that its website remains at the top of search engine results.

“We are pleased to let you know that we have taken steps to ensure the quality of our services to keep our company updated with the latest trends and developments in the field. With this end in view, we have implemented a CCTV surveillance system to monitor branch operations and ensure that they adhere to our Standard Operating Procedures (SOP). In addition, we have invested in the latest software for accounting, HR, CRM and Business Intelligence”, says Advisor to MD. This allows the company to have an up-to date view of its business operations and helps it stay ahead of the curve. It also enables them to make better use of the resources and eliminate any potential bottlenecks. “We believe that these investments will help us to maintain the highest quality of services and ensure that our customers continue to receive the best service. We are confident that our commitment to innovation and staying ahead of the latest trends will continue to serve the customers well”, he adds.

Moneymuttath Finances gold loan products are tailored to meet the needs of individuals, offering competitive interest rates, longer repayment periods & flexible repayment structures

The team at Moneymuttath Finance is committed to provide its customers with the best services and products at all times. It is constantly striving to upgrade its services and find new ways to improve them. To that end, the company recently upgraded its portfolio and divided it into different buckets to provide prompt service to its customers. The company has also implemented a policy to keep its NPA level at less than two percent of its AUM. “In addition, our branches have been graded into four categories based on risk parameters, and an audit cycle has been prepared accordingly. We understand that the best customer service comes from well-rounded, up-to-date practices. Our team is committed to find new ways to improve our services and make sure that our customers are receiving the best possible experience”, adds Advisor to MD.

Founded by Industry Stalwarts
Moneymuttath Finance is a venture of the parent company, Sreevalsam Group, founded in the early years of the 2000s at Kulanada, the twin town of Pandalam, by M.K Rajendran Pillai and Late Krishna Pillai who in the early seventies started a financing firm - Narayana Financiers. Sreevalsam Group of Companies constitutes close-knit family business concerns with a firm footing in business arenas comprising Jewellery, Textile, Automobile, Hospitality, Realty, Entertainment, and also the service sector covering the field of Education and Financial Services.

Sreevalsam Group is today a leading business establishment with a turnover in the range of Rs.125 crores and a Net worth of above Rs.50 crores providing top-class facilities and services in varied areas of activity. Today Sreevalsam Group is run and managed by Varun Raj Pillai & Arun Raj Pillai, both with a qualification in Business Management, the sons of the futurist and precursor M.K Rajendran Pillai.

Their innovative and pioneering management systems and practices helped the business ventures for a smooth and trouble-free take-off in all spheres of activity. Behind the Group’s success are over 400 employees in more than 10 enterprises. 'Leadership through Customer Service', is the motto of the Sreevalsam Group of Companies which is evident from the growth achieved and the service presence across almost all the major urban locations and stations mainly in Kerala and all along. That includes the 2 Gold and Diamond Jewellery superstores, 2 Silks and Wedding Centres, 6 four star rated hotels, 1 Automobile Dealership (Two wheelers)sales and service centers, Gasoline outlets, Schools, Realty Business,Financial Services and recently stepped into the Entertainment Industry with a Film Production House along with a Marketing and Distribution Agency.

Toward a Glorious Future
Since the founding of the company, Moneymuttath Finance has also dedicated itself to creating a better and more sustainable world. The company has invested in green technologies and is committed to use renewable energy sources. The company also has a strong commitment to social responsibility and community development.

Looking into the future, Moneymuttath Finances shortterm and longterm goals are designed to make the company the most trusted and reliable financial services provider in India. In the short term, the team will focus on expanding its customer base and improving customer experience. It will introduce new products and services to cater to the needs of its customers, while also improving the quality of its existing services. The company will also continue to invest in technology to automate processes and make its services more efficient. “In the longterm, we aim to become a leader in financial services in India. We will explore opportunities to expand our services in new markets and introduce innovative products that meet the needs of our customers. We will also build a strong network of partners to expand our reach and provide our customers with the best possible experience”, concludes Advisor to MD.